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Liftoff
Resources for Early-Stage Founders
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
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All
Fundraising
Fundraising
Marketing
Marketing
General
General
Product
Product
Building a Team
Building a Team
GTM, Growth, and Sales
GTM, Growth, and Sales
Ground Up Originals
Ground Up Originals
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Fundraising
Pitch Deck Hunt
1000+ pitch deck examples from the most successful startups.
Collection
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General
Startup Advice
Sam Altman shares his best startup advice.
Article
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GTM, Growth, and Sales
Growth Experiment Document Template
A simple and efficient growth experiment document template by David Ly Khim.
Template
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Product
The Mom Test
How to talk to customers & learn if your business is a good idea when everyone is lying to you
Book
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Ground Up Originals
Neal’s Deals by Neal Mintz
Digestible early-stage funding news.
Newsletter
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Building a Team
360 OKR and Goal Examples
Examples that will help your team set better goals
Collection
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Marketing
Marketing Plan and Chill
A comprehensive guide on creating a marketing plan for your startup
Article
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Product
Startup Pricing 101 by Kevin Hale from YC
An overview of how to price your startup's product or service.
Video
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Fundraising
Writing a business plan
Sequoia’s simple guide for how to write a business plan
Template
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Ground Up Originals
The Creative Marketer by Shlomo Genchin
Practical techniques and tools for marketers.
Newsletter
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Fundraising
AngelMatch
700+ pitch deck examples from top tech companies.
Collection
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Ground Up Originals
Neal’s Deals by Neal Mintz
Digestible early-stage funding news.
Newsletter
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Fundraising
Presenting to VCs
15 rules for the perfect pitch
Article
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Product
The Mom Test
How to talk to customers & learn if your business is a good idea when everyone is lying to you
Book
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General
Every Company is a Shit Show
A candid look at the challenges of running a startup.
Article
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GTM, Growth, and Sales
Founding Sales
The Early Stage Go-to-Market Handbook
Book
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Fundraising
Base Templates
200+ original startup & unicorn pitch decks that raised millions from VCs & angels.
Collection
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Building a Team
How to set up, hire, and scale a growth strategy and team
Advice from 25 preeminent growth experts at top startups.
Article
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GTM, Growth, and Sales
How to kickstart and scale a marketplace
Insights from 17 of today's biggest marketplaces, including Airbnb, DoorDash, Thumbtack, Etsy, Uber, and many more.
Article
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Product
Shape Up by Ryan Singer
Learn how to ship work that matters.
Book
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General
Growth by Paul Graham
Growth is the essential element of startups, and everything else follows from it.
Article
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Fundraising
Trulytell
An agency that creates Pre-seed and seed-stage pitch decks
Service
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General
The Hard Things about Hard Things
Practical advice for entrepreneurs on how to navigate the challenges of building a company.
Book
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GTM, Growth, and Sales
Idea validation guide
how to validate your startup idea
Article
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Marketing
Marketing Plan and Chill
A comprehensive guide on creating a marketing plan for your startup
Article
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Product
Onboarding Study
Onboarding flows for hundreds of use cases.
Collection
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GTM, Growth, and Sales
Growth Experiment Document Template
A simple and efficient growth experiment document template by David Ly Khim.
Template
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